Here are some of the writing services that I’ve provided to clients over the years:
- Web stories
- Website copy, landing pages
- Case studies, sell sheets and brochures
- Content marketing pieces: blog posts, articles
- Press releases
- Direct mail
- Report editing
- Feature articles
The best copy makes the reader smile in spite of herself, realize a truth about a product, and click through or mentally file away that brand for future reference. Your target market is at the heart of all copywriting projects, and coming up with thoughtful ways to entice them through words is part of the process.
Your web site is often the first point of sale for your clients, and the right copy can help your site work harder. Web writing differs from print – often shorter, with headers to help readers find the information they need quickly. Web writing also needs to be optimized for search engines (SEO), which means using keywords that are central to your industry, anticipating web searches, and thinking of other ways to call attention to your content through social media.
Editing services include everything from substantive “big picture” editing to the grammar intensive copyediting to the final proofread. Unsure about what levels you may need? Just get in touch for a free consultation and quote.
Want to discuss your next project? Don’t hesitate to contact me.